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Pathable Event Tech Blog

From the archive:

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Event Planners Guide to Gen Z

By 2020, Generation Z will account for 40 percent of all consumers. This growing population began in the mid-nineties and already consists of over 2 billion people. As Gen Z gets older, businesses are taking note of the impact this consumer base is going to make and how they can best meet their ...

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What is an Event Microsite and Why Should You Be Using One?

The design of your event and attendee experience is a valuable one that you no doubt are touting through your marketing, social media, and influencers. But ultimately, how do you make that message stand out amongst all the noise of the large brand? Why not create an event microsite?

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Common Event Budgeting Mistakes and How to Avoid Them

Event budgeting, especially for nonprofits with tight financial restrictions, is a tough business. There are so many various elements that you must keep in mind, from restricted funds to event fundraising, to software solutions.

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20 Responses to "It's not the Right Time for a Mobile Event App"

You've been talking to your conference committee or C-Suite for a while now about making a new or improved event technology investment into a mobile event app that not only serves as a digital program guide, but truly connects attendees and builds community. You've got a sense of all of your ...

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3 Key Benefits For Making the Best Mobile Event App Investment

Mobile event apps are probably not the first thing on your list when budgeting for your next event. After the venue, the food and beverage, the audio visual, we're lucky if event apps make the top ten. Which means sometimes the cost can become more important than the value of the attendee ...

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8 Ways to Use Event Technology to Enhance Your Conference Breakouts

Salt and pepper. Bert and Ernie. Mashed potatoes and gravy. Wile E. Coyote and The Road Runner. The greatest duos of all time can exist independently of each other, but totally shouldn't. And for meeting professionals searching for an incredible attendee experience, there’s one pair in particular ...

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